The number one thing to keep in mind when it comes to the top marketing trends for 2010 is that it is essential to expand your advertising mix or die. Today you must be prepared to multi-task when it comes to your marketing mix or you will soon be left behind your competition. Staying on top of the most popular and effective marketing trends is critical.

1. Social media exploded this past year and it will continue to be strong in 2010. Using social media to market your products and services increases brand loyalty, brand awareness and provides an opportunity to receive feedback for improving services and products. If you are not already using social media, now is the time to start!

2. Iphone apps are one of the most popular forms of marketing right now. Creating apps for the Iphone is an excellent way to stay on the cutting edge and ahead of the competition.

3. Mobile phone web sites will become important as well. As consumers become increasingly mobile, creating a web site for mobile phone use allows you to easily stay in touch with your customers and ensures that you will not lose out on opportunities just because your customers are on the go.

4. Green business practices will continue to dominate also. Customers are becoming more and more ecologically aware. A larger number of consumers than ever before are looking to do business only with companies that are environmentally responsible. Now is the time to do it or miss out. Remember that consumers want to fix global warming problems but they do not want to pay more to do it, so you will need to think outside of the box and get creative. Look for ways to reduce packaging, discuss your commitment to going green on your website, etc. to make the most of this opportunity.

5. RSS feeds are crucial to staying in touch with your consumer base and are surprisingly easy to do. If you have not yet installed a RSS feed on your website, there has never been a better time to do it.

6. SMS is still an important marketing format that should not be ignored if you want your business to stand out from the crowd.

7. Press releases may sound old fashioned but they remain one of the best marketing techniques of all time. They are still an excellent way to promote your business, made even better because they are free to utilize. Make sure you send out press releases frequently to get the best results.

8. Lumpy Direct mail is it still getting opened.. Today people are entering information overload and this is one of the best effective marketing tools you can use.

9. Video marketing is still an up and coming form of marketing that will prove to be highly valuable and popular. It's simple, fun and inexpensive to use while easily grabbing consumer attention.

10. Train sales staff for an increased personal approach. Customers buy from people they feel they know and trust. Training staff to provide a personal touch is an excellent way to increase customer loyalty and boost sales.

Staying on the cutting edge of marketing techniques and understanding which techniques will give you the most return for the investment is a crucial way to maximize you resources.


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